Note: The job is a remote job and is open to candidates in USA. Jobscan is a fast-growing startup that empowers job seekers through its AI-driven platform. They are seeking a Senior Performance Marketing Manager to own and optimize their paid search efforts, driving revenue growth and leading the expansion into paid social.
Responsibilities
- Own Google Ads and Microsoft Ads end to end: account structure, campaigns, bidding strategies, search-terms hygiene, negative-keyword strategy, audiences, and creative testing
- Drive cost efficiency and profitable scale, balancing CAC and volume against clear unit-economics targets
- Build and own your own reporting and monitoring: spend pacing, CAC by funnel stage, payback, and the dashboards you need to stay ahead of the account
- Use AI tools actively as part of your daily workflow, for analysis, audits, ad iteration, and reporting
- Stand up and lead our paid social program (Meta first) with disciplined testing, clear success criteria, and honest go or no-go decisions
- Partner with the Head of Marketing on strategy, landing pages, and where to place the next growth bets
- Communicate performance, trends, and decisions clearly to both technical and non-technical stakeholders
Skills
- 5+ years of hands-on performance marketing, with deep Google Ads expertise (Search, Performance Max, bidding strategies, account structure, negative-keyword strategy, audience signals)
- Has personally owned and managed over $1.2 million in annual paid budgets, and can speak fluently to the efficiency-versus-volume tradeoffs at that scale
- Strong with data. Lives in the numbers, builds their own reporting, and is fluent in CAC, payback, LTV, conversion lag, and attribution
- Meta or paid social experience, ideally including standing up or relaunching a program
- B2C subscription or freemium funnel experience strongly preferred (trial-based funnels, multi-stage conversion tracking)
- Uses AI tools actively in their daily workflow, not just aware of them
- A true individual contributor, energized by hands-on ownership and not seeking to step into people management
- Can work independently without heavy process or hand-holding. Comfortable with ambiguity
- Excellent communication skills, with the ability to articulate decisions and tradeoffs to both technical and non-technical stakeholders
- Able to maintain meaningful overlap with US Eastern working hours for real-time collaboration with the Head of Marketing
- SQL or BigQuery, and Looker Studio dashboarding
- Server-side tracking and attribution depth (GTM, Rudderstack-type pipelines)
- Hands-on landing page and CRO experience
- B2C SaaS, or career, HR, or recruiting-adjacent industry experience
Benefits
- Remote work - we trust you to get your work done and make it to your meetings👩💼👨💼
- Competitive salary + stock options - you should have a piece of what we're building here🏗️
- Flexible schedule - we make it easy to take care of the important things, like your family and health👪👩⚕️
- Unlimited PTO + 14 Paid Holidays + Paid Sick Days - we want our employees to have time to care for their personal wellness and mental health💆♀️💆
- Paid maternal/parental leave - enjoy time with your family's new addition👩🍼👨👩👧
- 401(k) + employer match 💸
- Medical, dental, vision, and life insurance with generous employer contributions🏥
- Health savings accounts
- Life insurance
- $1000 office stipend; monthly education and internet stipend
- Wellness stipend - use for yoga class, gym membership, or anything that improves your personal wellness🧘♀️
- Apple computer or PC of your choice
Company Overview