Note: The job is a remote job and is open to candidates in USA. Renesas Electronics is an embedded semiconductor solution provider driven by its Purpose ‘To Make Our Lives Easier.’ The Senior Staff Product Marketing Specialist will focus on channel marketing for industrial solutions, engaging with distributors and customers to drive application-level business opportunities and promote new product releases.
Responsibilities
- Channel Engagement Planning
- Work with Product Groups and Solutions Team to plan release schedule
- Building Marketing plan around release schedule
- Work with Sales on Engagement Plan
- Customer Engagement & Opportunity Development
- Present at Distributor offices
- Hold Workshops with Distributors and Customers on new Solutions and NPI’s
- Support team in building relationships with key accounts and ecosystem partners (internal and external)
- Guide the identification of solution-level and product level opportunities and differentiation across key industrial segments
- Solution Enablement & Evangelism
- Direct the promotion and positioning of relevant application-focused solutions
- Champion cross-business solution initiatives at a strategic level
- Cross-Functional Collaboration
- Facilitate collaboration between the BD team, field sales, FAEs, marketing, and business units
- Represent the regional voice in corporate planning and solution development
- Feed market intelligence back into business units
Skills
- Bachelor's degree in Engineering, Business, or a related field
- 8+ years of experience in business development, marketing or technical sales
- This is a remote role based in the Boston area; candidates must be locally based to be considered
- Deep understanding of the Industrial market, with experience in Building Automation, Industrial Automation, or Energy sectors
- Proven ability to follow up on leads and develop relationships in the field
- Strong strategic thinking, analytical, and communication skills
- Ability to work effectively in a matrixed, cross-functional environment
Benefits
- Bonus opportunities
- Commission pay
- Medical
- Health savings account (with applicable medical plan)
- Dental
- Vision
- Health and/or dependent care flexible spending accounts
- Pre-tax commuter benefits
- Life insurance
- AD&D
- Pet insurance
- Company-paid life insurance and AD&D
- LTD
- Short term medical benefits
- Paid sick time
- Paid holidays
- Accrued paid vacation
- Detailed benefit orientation to learn more about our many benefits and resources
- Flexible and inclusive work environment
- Remote work option
- Employee Resource Groups
Company Overview
Renesas is an embedded semiconductor solution provider driven by its Purpose ‘To Make Our Lives Easier.’ As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power. It was founded in 2002, and is headquartered in Tokyo, Tokyo, JPN, with a workforce of 10001+ employees. Its website is https://www.renesas.com.Company H1B Sponsorship
Renesas Electronics has a track record of offering H1B sponsorships, with 16 in 2026, 76 in 2025, 68 in 2024, 53 in 2023, 59 in 2022, 71 in 2021, 53 in 2020. Please note that this does not guarantee sponsorship for this specific role.