Note: The job is a remote job and is open to candidates in USA. Zero Gravity Marketing is seeking a Senior SEO Strategist who will drive advanced search strategies for high-profile clients across diverse industries. This role focuses on delivering measurable results through technical excellence and data-driven decision making, collaborating with internal teams to enhance visibility and increase organic traffic.
Responsibilities
- Develop strategic SEO roadmaps that align with client goals, business objectives, and evolving search trends
- Create proactive, forward-thinking SEO strategies designed to drive long-term organic growth and measurable business outcomes
- Identify opportunities for growth, content expansion, technical improvements, and competitive differentiation
- Stay informed on search engine algorithm updates, industry developments, and emerging SEO best practices to continuously evolve client strategies
- Serve as a strategic advisor to clients, providing guidance and recommendations that support overall marketing and business goals
- Analyze website, search, and conversion data to identify trends, opportunities, and areas for improvement
- Monitor SEO performance across rankings, traffic, engagement, conversions, and other key performance indicators
- Investigate performance fluctuations and diagnose underlying causes to inform strategic recommendations
- Evaluate the impact of SEO initiatives and provide data-driven recommendations to improve performance
- Uncover meaningful insights from large datasets and translate findings into actionable next steps
- Lead client-facing reporting efforts, delivering clear, concise, and insightful performance updates
- Communicate SEO performance, strategic initiatives, successes, challenges, and opportunities in a consultative manner
- Translate complex SEO concepts, technical findings, and performance data into understandable business insights for clients and stakeholders
- Present strategic recommendations backed by data and aligned with client objectives
- Effectively communicate both short-term performance trends and long-term growth opportunities
- Partner with Account Managers to ensure SEO strategies align with broader marketing initiatives and client expectations
- Collaborate with content, development, design, analytics, and paid media teams to execute integrated marketing strategies
- Support internal teams by providing SEO expertise, strategic guidance, and performance insights
- Contribute to continuous improvement efforts by sharing findings, best practices, and recommendations across the organization
- Develop and implement SEO and GEO strategies that improve visibility across traditional search engines, AI Overviews, AI Mode, and other AI-driven search experiences
- Identify opportunities to increase brand visibility, authority, and citation potential within generative search platforms and large language models (LLMs)
- Analyze the impact of AI-powered search on traffic, rankings, user behavior, and conversions, adjusting strategies to maximize performance
- Optimize content, site architecture, and E-E-A-T signals to support discoverability across both traditional and AI-generated search results
- Stay ahead of emerging AI search trends, technologies, and algorithm updates, proactively incorporating new opportunities into client strategies
Skills
- 4+ years of hands-on SEO experience, preferably in an agency environment
- Strong understanding of technical SEO, on-page and off-page strategies, and analytics tools (GA4, GSC, Screaming Frog, Semrush, Ahrefs)
- Excellent written and verbal communication skills with the ability to explain complex concepts to both technical and non-technical audiences
- Proven track record of developing and executing strategies that drive measurable organic growth
- Highly organized, with the ability to manage multiple projects and deadlines
- Familiarity with AI in search and emerging SEO technologies
- Experience with project management tools such as Asana or Monday.com
- Relevant analytics or SEO certifications
Company Overview
Zero Gravity Marketing is a full service marketing agency that specializes in digital marketing including web design & email marketing. It was founded in 2013, and is headquartered in Madison, Connecticut, USA, with a workforce of 51-200 employees. Its website is https://zerogravitymarketing.com/.