Note: The job is a remote job and is open to candidates in USA. YO IT CONSULTING is seeking a Marketing Consultant Expert to apply their expertise in shaping next-generation AI systems. The role involves analyzing marketing datasets, collaborating with teams to enhance AI-driven models, and guiding best practices for campaign optimization.
Responsibilities
- Analyze complex marketing datasets to extract actionable insights and inform strategic recommendations
- Collaborate with cross-functional teams to design, evaluate, and enhance AI-driven marketing models
- Create detailed rubrics and frameworks using advanced marketing knowledge to assess model performance and campaign effectiveness
- Deliver high-quality, articulate written and verbal communications to effectively convey findings and recommendations
- Guide the customer's team in best marketing and consulting practices to optimize campaign outcomes and business growth
- Stay up-to-date with industry trends, emerging technologies, and AI advancements relevant to marketing
- Continuously iterate on consulting approaches to maximize impact in a rapidly evolving digital landscape
Skills
- Bachelor's degree or higher in Marketing, Communications, or a related field
- Minimum of 3 years' experience in marketing, communications, or a closely related role
- Exceptional written and verbal communication skills, with demonstrated ability to distill complex data into clear business insights
- Hands-on experience with marketing analytics, campaign assessment, and consulting methodologies
- Proficiency in interpreting marketing metrics and leveraging data for model improvement
- Strong organizational skills and the ability to manage multiple projects remotely
- Proactive mindset, always seeking innovative ways to drive results and foster collaboration
- Average of 7+ years of professional experience in marketing consulting or related field
- Background in training, evaluating, or deploying AI-driven marketing tools or technologies
- Advanced certifications in digital marketing, data analytics, or AI applications in marketing
Company Overview
yohrs is an 'embedded, on-demand' recruitment & HR consultancy. It was founded in 2022, and is headquartered in Harpenden, GB, with a workforce of 2-10 employees. Its website is http://www.yohrs.co.uk.